Management Conference

May 10-11, 2016  |  Renaissance Cincinnati Downtown  |  Cincinnati, OH

Join us for a full agenda of informative and engaging speakers, professional development, and networking with your peers. The Management Conference provides a unique opportunity for Kentucky's credit union leaders to discuss today's critical issues and tomorrow's opportunities.



All times are Eastern Time Zone.

Monday, May 9 (Optional)   
 12:00 p.m.  Golf Outing @ Twin Oaks 
 Tuesday, May 10  
9:30 a.m. 
12:00 p.m. 
1:00 p.m. 
2:45 p.m. 
4:00 p.m. 
6:00 p.m. 
Breakout Cincinnati 
Registration & Lunch
Leveraging Consumer Insights to Improve Your Bottom Line | Jim Kasch
ACH Same Day Timeline | Jennifer Kirk
Avoiding the Network Disconnect | Brennan Scanlon
Cincinnati Reds Baseball Game (Riverboat Deck seating)
Wednesday, May 11  
8:00 a.m. 
9:00 a.m. 
10:45 a.m. 
12:00 p.m. 
1:00 p.m. 
U.S. Economic Outlook & Its Impact on CUs | Steve Rick
Is Your Lending Program On Track? | Larry Biernacki
Roundtable & Lunch
Conference Close

Session Descriptions

Leveraging Consumer Insights to Improve Your Bottom Line | Jim Kasch

The largest and most successful consumer product companies in the world also have the most dynamic and beneficial consumer insights mechanisms in business. These companies, ranging from diapers to restaurants, from razors to websites, recognize the importance of listening to consumers in order to better drive loyalty and, subsequently, profitability. In this session, you’ll learn how your credit union can harness the lessons from these mighty companies to improve your value proposition, increase loyalty to the credit union, build advocacy and generate organic growth.

ACH Same Day Timeline | Jennifer Kirk

Same Day ACH implementation is inevitable, and it’s the next step in making payments faster! Are you ready for this epic change? The 2016 ACH Rules have been published and we are ready to take you on a journey to see what they say about Same Day ACH. Join us to take a look at Same Day ACH implementation from your credit union’s unique perspective. Together we will look at the opportunities, risks, and impacts that should be considered in preparation for an ACH environment that include Same Day ACH, as well as faster payments that are being proposed by industry groups.

Avoiding the Network Disconnect | Brennan Scanlon

Imagine a world where you spend your week working with highly qualified potential clients, returning messages of quality referrals from customers and associates, and having a trusted group of professionals ready to help you succeed.

In this workshop you will learn the value & compounding benefits of referral marketing, and discover how to implement a simple & effective networking strategy. Brennan will show you how to grow your business while putting passion back in your day.

U.S. Economic Outlook & Its Impact on CUs | Steve Rick

The presentation will discuss how the global economy, the overall financial sector and the labor market will affect the U.S. economy, U.S. interest rates and ultimately credit union balance sheet and earnings performance. Steve Rick will analyze and establish standards against which your credit union’s own performance can be measured. Mr. Rick will also identify trends of savings and loan activity, and weigh the influence of future economic events on growth patterns out into 2017.

Is Your Lending Program On Track? | Larry Biernacki

Larry will explore several issues surrounding lending programs, specifically focused on the consumer side. The need of having a balanced loan portfolio, the importance of changing your perceptions of certain portfolios, and making it easy for your members to do business with YOU, will be discussed. Other issues/trends facing your credit union in building a profitable lending portfolio will be discussed.


Larry Biernacki retired from President/CEO of Arkansas Federal Credit Union (AFCU) in August of 2014 after successfully leading the organization since June 2005. AFCU is the largest credit union in Arkansas with over $1 Billion in assets and serving 90,000 members through fourteen full-service branches. After arriving at AFCU, his staff grew its assets over $600 million, to over $1 Billion, in just under 9 years and membership has increased by over 20,000. All done without any mergers.

In 2008, AFCU was selected as Arkansas Business of The Year. Larry has spent over 30 years involved in the credit union/banking industry. He held mid and senior management level positions in many different aspects of financial institution management but heavily weighted in the lending arena.

Jim Kasch has more than twenty years business experience, most of which with credit unions. His roles ranged from teller to CEO. He spent more than ten years with Partners Federal Credit Union (formerly Vista FCU) which serves The Walt Disney Company, where he led marketing, business development, sales, and strategic alliances.

Jim has spent the last two years speaking to credit union leaders across the country about the industry’s opportunity to thrive in the future. In 2015, he launched Canidae Consulting to work more directly with credit unions. Canidae Consulting provides strategic planning and business plan guidance, member survey solutions and loan generation programs.

Jennifer Kirk is the VP, Industry & Government Relations, for EPCOR. Jen has with EPCOR since 2002, and has presented at several national banking conferences on subjects such as Same Day ACH, ACH-Risk, ACH enforcement, ACH relationships, Government ACH Payments and Preparing for the Accredited ACH Professional (AAP) Exam. Jen currently sits on the AAP Blue Ribbon Panel (NACHA), Government Relations Advisory Board (NACHA), and is EPCOR’s liaison to the Payments Innovation Alliance (NACHA).

Steven W. Rick is the Chief Economist for CUNA Mutual Group in Madison, Wisconsin. His primary responsibilities include conducting strategic research, analysis, and forecasting of the financial services industry with special emphasis on the consumer and credit union markets.

Steve also holds a senior lecturer position with the Economics Department at the University of Wisconsin where he teaches the money & banking and macroeconomics courses. Steve also serves on the Board of Directors of the University of Wisconsin Credit Union, a $1.9 billion financial institution.

Brennan Scanlon is a Referral Institute Franchise Owner, Keynote Speaker & Trainer as well as an Executive Director for BNI, Business Network International. A Referral Marketing Expert, Brennan provides keynotes, workshops, and trainings locally and nationally for trade associations, chambers of commerce, small-medium sized companies as well as larger companies.

Over the past 18 years, Brennan has been training sales people & entrepreneurs how to harness the power of word of mouth to grow their business. His mission is to teach people how to create referrals for life by creating the richest relationships of their lives.


Hotel Information


36 East Fourth StreetRenaissance Downtown Cincinnati
Cincinnati, OH 45202
Phone 1-513-333-0000

Networking Events

Networking Events

Golf Outing
Built in 1927, Twin Oaks is one of the finest public golf courses in the Greater Cincinnati Metropolitian area. The course features Bermuda Grass fairways and Bent Grass greens, with a mix of mature trees sprinkled throughout. There is also plenty of sand and water to challenge your golfing skills.

Breakout Cincinnati
Escape games have come to Cincinnati!

Each Breakout Game is a real‑life escape room adventure. Work together as a team to escape the room before time runs out. You’ll solve puzzles, crack codes, find hidden items, and more in order to escape. You have one goal: escape the room in under one hour. 

Questions or special needs, contact Laura Parrish at (502) 855-8203 or This email address is being protected from spambots. You need JavaScript enabled to view it.

Kentucky Credit Union League
3615 Newburg Rd.
Louisville, KY 40218

Call: 502-459-8026 or 800-333-5285
Fax: 502-459-0189